What draws the attention of people towards a certain hair extension product making them ignore the others placed next to it? Consumers are usually attracted towards a brand and product they know they can trust.

 

Some people may prefer to buy from an established brand that they know. However a new and emerging brand can make people notice the hair extensions it is selling if it has designed hair extension boxes in an eye-catching and attractive way. The packaging can act like a marketing tool and can enhance brand identity letting people notice what your brand is selling. Strong packaging can protect the hair extensions and give consumers confidence that the product is one to invest in.

 

The following looks at how hair extension packaging can protect the product:

 

Quality packaging

 

People will be more convinced to buy a product they think is a good-quality one that has been protected from germs, dirt, humdirty, etc. Strong packaging can convey this message giving consumers the image the product is a quality one worth trying out.

 

Brands need to be conscious and choose strong packaging material that will not negatively impact the hair extensions in any way. People who are buying hair extensions will want to make sure they are investing in a good-quality product that will look good. Strong packaging can convey this and convince people the product has been kept safe from negative impacts. 

 

If you choose good-quality cardboard or paperboard, the box can protect the product from impacts. The product can also remain in excellent condition in a box like this./

 

A brand needs to convey quality if it wants people to interact with the product and eventually buy it. A strong box can play a major role here.

 

Packaging material options

 

 

Packaging Material

Used for

Cardboard

This material is preferred by many brands due to its strength. It is cost-effective as well.

Kraft Paper

Mostly used by eco-friendly brands that want to limit packaging waste.

Rigid Boxes

Premium and high-end brands prefer this packaging that can be made with good-quality paperboard

 

 

Packaging dimensions

 

Hair extensions need to be placed in the right size and shape box if they are to remain in good condition. The product can get damaged easily if it is placed in the wrong size box.

 

For instance it can get squashed in a small box and become tangled. Consumers will not be happy to get the product like this therefore the box should be the right dimensions.

Hair extension box sizes

 

The following are some common hair extension box sizes:

 

●     Clip-in extensions- Here small, compact boxes are used that are around 6” x 3” x 1”. The packaging is for hair extensions that are 12-inch or shorter lengths. The longer length ones need bigger boxes that can be 9” x 5” x 2”.

●     Tape-in extensions- To package these, compact, slim boxes can be used that are around 4” x 2” x 1”.

●     Sew-in extensions- Here larger, more robust boxes get used that are around 12” x 8” x 2”. These boxes hold bulkier and heavier hair.

●     Standard small/medium- The frequently employed sizes can be 3” x 2” x 1” or 4” x 3” x 2”.

 

Grab attention of target audience

 

Many people are buying hair extensions as they make one's hair look more beautiful. Some people buy the product for special occasions like their wedding.

 

A brand must grab the attention of its target audience on a crowded store shelf. An eye-catching and custom boxes design can help here. A brand can add vibrant colors and bold typography along with attractive images if it wants to attract people to the product.

 

Interactive elements make the packaging be more fun and engaging. This can include adding QR codes that let people find out more details about the brand and product by scanning the code.

 

A high-end brand selling expensive hair extensions can design the box to promote this. The product can be put in a rigid box and you can add colors like gold or black on the packaging that convey expenses.

 

Enhance brand identity

 

The packaging can represent a brand’s personality letting people know what it believes in. Consumers who align with these values can trust the brand more and may want to buy from it.

 

For instance an eco-conscious brand may want to keep the packaging design minimal and choose a Kraft box to place the product in.

 

A brand will need to design consistent packaging if it wants people to recognize its products. The same brand logo, fonts, brand colors can be added on the packaging design for recognition purposes.

 

You can also include your  brand’s contact details such as its physical address and social media links to let people know more about your business and what it sells.

 

Important product details

 

Hair extension packaging can include relevant details about the product highlighting its key selling points. Consumers need to be convinced to buy the product.

 

You can state the style and length of the product. The hair extensions can be put in a strong window box to let people view the hair extensions. They can see its style, color, and length. When consumers are able to directly see the product they will be more convinced to buy it. The transparent plastic film on the box can be made with sturdy material so it remains strong.

 

Functional packaging

 

The packaging must be easy to use and understand so that people actually consider it. The right details about the product need to be mentioned on the box which can convince people to buy it.

 

As said above, you may want to add a die-cut window on the box to let people see the hair extensions in the box. The packaging should be simple to open and you may want to include a resealable closure so that it is easy for people to store the product.

 

Hair extension packaging designed right can stand out even amongst the competition in this market drawing people's attention to the product your brand is selling. The packaging can also effectively protect the item and convince people to buy it. This is if the box is made with good-quality material and if it stores the hair extensions in it properly.

If you want to get the right hair extension packaging, contact EZ Custom Boxes.

EZ Custom Boxes gives clients:

●     Good-quality packaging material

●     Numerous customization options

●     Wholesale packaging options

Contact Details:

●     Email: support@ezcustomboxes.com

●     Phone: +1-888-515-1263

 

Frequently Asked Questions (FAQs)

 

How do hair extension boxes protect the product?

 

The packaging is made with good-quality material to keep the product protected. It is the right dimensions to hold the product in properly.

 

What packaging materials are preferred to make hair extension packaging?

 

The packaging materials usually chosen include cardboard, paperboard, or Kraft paper.

 

Does the packaging dimensions of the box impact its ability to protect the product?

 

Yes, because the right size and shape box can hold the product in properly.